Head of Communication and Marketing

FitCare Health is recruiting a full-time, on-site Head of Communication and Marketing. This leadership role involves driving the overall marketing strategy, running paid ad campaigns, leading the content creation team, and ensuring all brand messaging remains compliant and high-impact.

• Strategy & Planning: Own the master content calendar and execute the company-wide marketing strategy.

• Paid Ads Management: Run, optimize, and report on paid advertising campaigns across key digital channels.

• Team Leadership & Design Guidance: Lead and direct the in-house content team, providing creative and visual design direction when needed.

• Brand Compliance: Ensure all marketing communications remain strictly on-brand, accurate, and compliant with regulatory standards.

• Years of Experience: 5+ years of progressive experience in marketing management.

• Niche Experience: Direct, proven background in weight management, fitness, or wellness.

• Paid Media Track Record: Demonstrated success running paid ad campaigns (applicants must be prepared to show verifiable results).

• Strong team leadership abilities combined with a bubbly, engaging personality and a collaborative, team-player attitude.