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Your Virtual Ally
Advertising, Media & Communications
Social Media Manager
Mid level
Hybrid
Lagos
Full-time
Published
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About this role
Your Virtual Ally is recruiting an experienced Social Media Manager to own the social media presence of two founder-led brands: a business education and coaching brand for women building coaching and consulting businesses, and an entrepreneurship-focused podcast and media brand. The focus is on growing Instagram and YouTube
Job Details
- Employment Type: Full-Time, Hybrid
Key Responsibilities
- Develop and manage a social media strategy aligned with business goals
- Research the audience, niche, competitors, and relevant trends
- Plan and create founder-led, behind-the-scenes, educational, storytelling, podcast, testimonial, and promotional content
- Direct the founder on what content to record
- Manage day-to-day accounts: content calendar, captions, social graphics, short-form video and reels, scheduling, and stories
- Grow the audience, increase engagement, and improve follower conversion
- Use social media to drive digital product sales, coaching launches, leads, and podcast growth
- Track and report on follower growth, reach, engagement, content performance, and conversions, with clear recommendations
Requirements
- Proven experience managing social media for businesses or personal brands
- Experience growing social media accounts for coaches or consultants
- Strong grasp of content strategy, audience growth, and social media analytics
- Able to create or direct short-form video content
- Strong copywriting and storytelling skills
- Commercially minded, proactive, and highly organized
- Comfortable with Canva, social media scheduling tools, and project management tools such as Monday
- Experience with coaching, consulting, personal brands, business education, digital products, or podcasts is strongly preferred
What to Include
- Your CV or LinkedIn profile
- Your portfolio and social media accounts you have managed
- 2-3 examples of accounts you have grown or managed, with what you were responsible for and the results achieved
Applications without specific examples of previous social media work will not be considered
How to Apply
Apply below via the JobClave with your updated Resume/CV
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