Social Media Manager

Job Overview

• Company: Enibrand

• Position: Social Media Manager

• Position Type: Marketing / Communications

• Job Types: Full-time (Hybrid)

• Work Location: Lagos

Job Description

• Develop and execute social media strategies to expand online communities and enhance brand engagement across digital channels.

• Build data-driven content plans aligned with core business objectives while tracking and optimizing digital campaigns.

• Monitor performance metrics and leverage current trends and digital culture to build online audience engagement.

Key Responsibilities

• Formulate and implement target social media and digital growth strategies.

• Manage, cultivate, and engage online brand communities across platforms.

• Track content performance metrics using analytics tools and continuously optimize active campaigns.

• Monitor emerging social media trends, digital culture, and platform developments.

• Create data-informed content plans that support organizational goals.

Requirements

• Proven background in social media strategy development and audience growth tactics.

• Hands-on experience with social media analytics platforms and content scheduling tools.

• Clear understanding of content performance metrics, digital culture, and trend analysis.

• Strong communication, community management, and data-driven decision-making abilities.