Strivo Labs
Advertising, Media & Communications
Social Media Lead
About this role
Strivo Labs—a digital agency specializing in custom design, MVP development, automation, and digital growth solutions—is recruiting a Social Media Lead for its digital marketing team in Lagos State. This senior creative and strategic role leads brand positioning, multi-platform growth, content strategy, and community building across major social channels (LinkedIn, Instagram, TikTok, X, YouTube, Facebook).
Key Responsibilities
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Strategic Brand Positioning: Formulate and execute multi-platform growth strategies to scale brand visibility, maintain tone-of-voice, and drive user conversions.
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Content & Campaign Management: Oversee content calendars, short-form video production, graphics, carousels, and thought leadership campaigns in collaboration with design and growth teams.
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Analytics & Performance Tracking: Track metrics across reach, engagement, follower acquisition, and conversions; perform A/B testing and leverage social analytics tools to optimize campaigns.
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Community & Reputation Management: Manage online communities, monitor brand sentiment, lead influencer partnerships, and execute crisis communication protocols when required.
Requirements & Qualifications
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Professional Experience: 7+ years managing and scaling social channels for high-growth startups, agencies, or corporate brands.
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Core Competencies: Expertise in organic and paid social media, multi-channel storytelling, campaign management, stakeholder communication, and social analytics tools.
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Skills: Strong project management, team mentorship, and creative direction capabilities.
How to Apply
Interested and qualified candidates should upload a short pitch stating why they are a good fit alongside their salary expectations
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