Party Supplies & More
Retail, Fashion & FMCG
Marketing Manager
About this role
Party Supplies and More—a retail and B2B event decor provider specializing in helium gas distribution, advertising blimp rentals, and seasonal Christmas installation services—is recruiting a Marketing Manager for its corporate operations in Lagos State. Combining digital marketing execution with direct B2B business development, this hybrid growth role manages social media/email campaigns, field sales, reseller recruitment, and corporate helium gas contract acquisitions.
Key Responsibilities
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B2B Business Development & Field Sales: Prospect and close corporate accounts for industrial helium gas supply, advertising blimp rentals, and seasonal Christmas decoration contracts; conduct client pitch visits and cold outreach.
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Reseller Network Expansion: Recruit and manage 10+ active regional resellers per quarter to expand distribution channels across Lagos and surrounding environs.
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Digital & Performance Marketing: Oversee content strategy and paid advertising across Instagram, TikTok, Facebook, WhatsApp Business, and email newsletters to drive inbound consumer leads.
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Campaign & ROI Execution: Plan seasonal promotional campaigns, track marketing performance metrics via digital tools, and support sales reps with upselling collaterals.
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Sales Growth: 20–40% quarterly sales growth across core product categories.
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Client Acquisition: 50+ new retail/event clients monthly and 3–5 new corporate helium gas contracts per quarter.
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Seasonal Contracts: Secure 20–30 corporate Christmas decoration projects per holiday season.
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Network & Campaign Performance: Minimum 5% campaign conversion rate and 10+ active resellers recruited quarterly.
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Academic Credentials: Bachelor’s Degree in Marketing, Communications, or Business Administration.
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Track Record: 3–5 years in growth marketing, B2B sales, or agency operations; event management or industrial supply experience is an advantage.
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Technical Skills: Familiarity with Meta Ads Manager, TikTok for Business, WhatsApp Business API, and digital analytics.
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Core Competencies: Fieldwork comfort, negotiation, B2B deal closing, contract preparation, and promotional campaign execution.
Interested and qualified candidates should upload their updated CV along with evidence of past marketing results or campaign portfolios
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